Your HouseTrack Email settings allow you to edit your email updates you send your clients when new homes match their saved search criteria. They contain a list of properties, search results with thumbnail photos and basic listing information, as well as you your branding and contact information.


To edit your HouseTrack Email settings, log into your iHOUSEweb admin menu, click Settings, then click HouseTrack Emails.


HouseTrack Email

You may customize your message header however you like (or leave it blank), and personalize your HouseTrack Emails by using Macros.


You can also edit your signature and check the box to include it. Your signature works like a macro – once you set it up you can choose to include it in any email that your website sends for you.


HouseTrack Expiration

Choose how long (in days) HouseTrack emails send to users who have signed up for them. The setting is set to 60 days by default.


When you're done, click Save Settings.



What is a Macro?

A macro is a code that pulls information from a database and inserts it in place of the macro. 


When your emails begin with a personalized greeting (e.g. "Hello Bob"), they feel more conversational, and are more likely to be read. But that doesn't mean you need to manually compose every email you send. Use macros to dynamically insert information in your automated emails, and to simplify future revisions.


For example: “Hello {FirstName},” will insert this person’s first name from the database of registered users. If John Doe registers on your site, the email he receives will say “Hello John,”.

A short list of useful examples are listed below:


{FirstName}

{LastName}

{FullName}

{Email}

{Phone}


Note: Do not delete the following macros from your auto-response emails: {AccountRegistrationInformation}, {SearchCriteria}, or {HousetrackData}. These are used by our system to insert important data like the user’s account info or search results into the email.


See our full article for additional information about Macros.