Each Elite Website comes with a Blog page. A blog is a page where you regularly write posts that may be interesting to Homebuyers, Sellers, Investors and other agents. Writing a blog can help generate traffic for your site, convince visitors that you are the REALTOR® they want to work with and even collect leads from visitors who comment.

The Blog Admin Page

The Blog Admin page can be accessed from the “Blog” tab in the Edit bar or by going to your Blog page in edit mode and clicking “Edit This Page”. From here you can:

  • Create a new Post

  • Search through your current posts using filters. Filters can also be used to find your drafts.

  • View, Publish/Unpublish and Edit Posts

  • “Manage Comments” that have already been moderated.

Adding and Editing Blog Posts

When you Add or Edit a Blog Post you will see the following fields to edit.

Post Title: The Bolded text at the top of a Blog Post.

Author: This will choose the Default Author from Settings unless you manually override it. The Default Author name can also be made into a link from the settings page.

Main Content Area: See Using The Content Editor for more help.

Tags: These are used to sort your content similar to a Category in the archive. Tags also provide a small search engine benefit as a keyword describing your content.

Publish Date and Time: Since your posts are ordered by most recent first, this determines the order of your blog posts. When you create a post, these values are automatically set to today’s date and time. However, you can manually change the values if desired. If you change the timestamp to a date and time in the future the post will not show up until then. (NOTE: You will also need to publish the post.)

The format for time stamps is:

mm/dd/yyyy hh:mm AM/PM

(Eg: “02/03/2011 02:34 PM”)

If this is difficult for you, there is a calendar button provided that pulls up an intuitive way of choosing the timestamp.

Published: Checking this will add the post to your website. If left unchecked, the post will get saved as a “Draft”. If you publish a post with a timestamp in the future it will be added to your website at the time indicated in the timestamp. This is a great way to preload content.

Allow Comments: Unchecking this will prevent visitors from commenting on this post. There is also a general setting on the Settings tab that will allow or disallow comments on all posts. Changing the setting in an individual post will override the general settings for that post. If you have comments but want to lock a post from further discussion you can also turn off allow comments. This will keep the old comments but not allow any further commenting.

Important NOTE: Remember to click “Save” in the lower right after Adding or Editing a post.

Using Comment Moderation

When you have Moderate Comments on, all comments need to be approved before they get added to your website. This gives you strong control over what shows up on your website. Moderate comments can be turned off or back on from the Settings Tab. If you turn off moderate comments, comments currently waiting for moderation will still require it, but all future comments will not need moderation.

As comments come into your Blog they will get added to the Comment Moderation list in chronological order. For each Comment you will be given the following options.

Approve: This allows the comment to be posted on the site. If you check the “Respond” checkbox you will also be given a chance to write a comment in response.

Disapprove: This will not allow the comment to be added to your site. If you check the “Delete from LeadTracker” checkbox the commenter will also be removed from LeadTracker as a Lead. Disapproved comments are not immediately deleted. They are still available in the Blog Admin menu should you choose to later approve them.

Delete: This disapproves the comment and permanently deletes it from your website. If you check the “Delete from LeadTracker” checkbox the commenter will also be removed from LeadTracker as a Lead.

As you finish moderating each comment the next one will open until you have moderated all of the current comments.

Managing Post Tags

From this teb you can clean up typos in Tags, remove all instances of a tag or combine tags. To combine a tag rename it to a name already held by another tag. This will merge the tags. For example if you have a tag Mortgages and another called Mortgage Advice, you might decide to combine them by changing Mortgages to Mortgage Advice.

Blog Settings

This tab holds several global controls for your blog. Below is a description of each one.

Blog Title: This is the title of the blog that will appear at the top of your blog and also the homepage blog widget.

Default Author Name: This is the name that will get added to your posts at default. You can override this on individual posts if you want to invite a guest to make a post on your website.

Author Web Page Link: Choosing a page from this link will make your author name into a link to that page.

RSS Link: This is the page you can use to share your blog on other websites or if you want to let someone subscribe to your blog.

Blog Main Page Settings: “Show Post Previews instead of Full Posts“ will show a shortened version of your posts on the main blog page rather than the full length posts. The shortened posts will have a link to read the whole thing.

Posts Per Page: This controls how many posts show up on the page before pagination. This also affects the Archive page.