Traffic Reporting Tutorial
Understanding your website's performance is crucial for making informed decisions about your online presence. The Traffic Reporting section under Website Admin provides comprehensive insights into your website's visitor data, helping you track success and identify opportunities for growth.
Getting Started
Under Website Admin you’ll find Traffic in the side menu, clicking traffic will expand to show the sections under it. Click Summary.
1. Summary: Review Your Traffic Summary
Start with the Summary section to get an overview of your recent performance:
‘Last month's traffic’ will give a summary of the last 30 days with a graph showing views and visitors.
‘Where are your visitors coming from’ will detail the source of the last 30 days of visitors.
‘Most viewed pages’ will detail the top pages in the last 30 days
2. Most Viewed Pages: Analyze Most Viewed Pages
In the left side menu click Most Viewed Pages
Access the Most Viewed Pages section to view detailed page performance:
View beyond the 30 days found in Summary
Filter results by selecting custom start and end dates
Use the search function to find specific pages quickly
Review page performance metrics to identify your most successful content
3. Listing Pages: Monitor Listing Pages Performance
In the left side menu click Listing Pages
Access the Most Viewed Pages from listings in your listing manager to view detailed page performance:
View beyond the 30 days found in Summary
Filter results by selecting custom start and end dates
Use the search function to find specific pages quickly
Review page performance metrics to identify your most viewed personal listings
4. Visit Totals: Examine Visit Totals
In the left side menu click Visit Totals
Use the Visit Totals section for flexible traffic analysis:
View beyond the 30 days found in Summary
Filter results by selecting custom start and end dates updating the graph below it
Review the updated chart that reflects your selected timeframe
Compare current performance with the "Year at a Glance" overview for broader context
5. Conversions: Track Conversions
In the left side menu click Conversions
Monitor your success metrics in the Conversions section:
Filter results by selecting custom start and end dates
Identify which forms are being opened most frequently
Track form submission progress and conversion rates to registered leads
Gain insight into where potential leads may be stopping before completing registration
Use this data to optimize your conversion strategy
6. Referral Links: Analyze Referral Links
In the left side menu click Referral Links
Conclude your analysis with the Referral Links section:
View beyond the 30 days found in Summary
Filter results by selecting custom start and end dates
Discover how visitors are finding your website through various links
Break down traffic sources by specific sections
Identify your most effective traffic sources for future marketing efforts
Maximizing Your Traffic Insights
These comprehensive analytics tools empower you to make data-driven decisions about your website strategy. Regular monitoring helps you understand visitor behavior, optimize content performance, and improve your overall online presence.
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